生き甲斐

Discover Your Ikigai

Where Purpose Meets Practice

Ancient Japanese wisdom meets modern coaching. Whether you're navigating midlife transitions or managing ADHD, Ikigai principles provide a powerful framework for creating a life of meaning, balance, and authentic success.

Close-up of a green succulent plant with thick pointed leaves in a light gray pot against a plain white background.

What is Ikigai?

Ikigai (生き甲斐) translates to "a reason for being"—the place where what you love, what you're good at, what the world needs, and what you can be rewarded for all intersect.

A Venn diagram with four overlapping circles labeled 'What You LOVE', 'What You're GOOD AT', 'What the World NEEDS', and 'What You Can Be REWARDED FOR'.

What You Love

Your passions, interests, and what brings you joy. What would you do even if no one paid you?

What You're Good At

Your natural talents, developed skills, and accumulated wisdom. What do people come to you for?

What the World Needs

Your unique contribution and how you want to make a difference. Where can you add value?

What You Can Be Rewarded For

What can sustain you financially and provide reciprocity. How can your gifts support you?

Guiding Principles

These timeless Japanese concepts form the foundation of how we work together, whether you're navigating

Midlife or managing ADHD.

一期一会

Ichi-go Ichi-e

One Time, One Meeting

This moment will never come again.

Cherish the present.

残心

Zanshin

Continuous Awareness

Sustained attention that extends beyond the immediate action.

Wa

Harmony and Balance

Finding balance rather than forcing extremes.

 

我慢

Gaman

Enduring with Dignity

The strength to endure difficulty with patience and grace.

改善

Kaizen

Continuous Improvement

Small, sustainable steps create lasting change.

義理

Giri

Duty and Responsibility

The web of social connections that give life meaning.

Common Questions

Is Ikigai-based coaching religious or spiritual?

No. While these principles come from Japanese culture, they're philosophical concepts, not religious ones. We're using time-tested wisdom about purposeful living, balance, and sustainable growth. You don't need to adopt any spiritual beliefs to benefit from this framework.

How is this different from other coaching approaches?

Most coaching is goal-oriented and achievement-focused. Ikigai-based coaching is meaning-oriented and integration-focused. We're not just helping you accomplish things—we're helping you build a life that feels worth living. The Japanese principles add depth: patience (gaman), balance (wa), sustainability (kaizen), and presence (ichi-go ichi-e) that most Western coaching overlooks.

I have ADHD—isn't this too philosophical for my brain?

Actually, the opposite! ADHD brains often think deeply about meaning when interested. The Ikigai framework gives your thoughts structure. The kaizen principle prevents overwhelm. The focus on systems supports executive function. We adapt everything to be ADHD-friendly: visual, concrete, broken into small pieces. This isn't abstract philosophy—it's practical wisdom applied to YOUR specific brain and it’s journey.

What if I discover my Ikigai requires big changes I can't make right now?

Kaizen is the answer. . . small, meaningful steps. Even if your ideal Ikigai feels far away, we find the tiny steps you CAN take now. Maybe it's a side project, a new hobby, an hour per week. Small movements toward your Ikigai are still movements. Progress over perfection.

How long does it take to find my Ikigai?

Ikigai isn't a destination—it's a lifelong practice that evolves as you do. That said, most clients gain significant clarity within 2-3 months and feel aligned with their Ikigai direction within 6 months. But we continue refining and adjusting as life changes.

Your reason for being is waiting to be discovered or perhaps, waiting to be remembered.

It's not about becoming someone new.

It's about becoming more fully yourself.